Nike

Nike is a global athletic footwear, apparel, and equipment brand that is known for its innovative products, marketing, and endorsement deals with high-profile athletes and sports teams. Founded in 1964 as Blue Ribbon Sports and later renamed Nike in 1971, the company derives its name from the Greek goddess of victory. Nike’s iconic “swoosh” logo and the slogan “Just Do It” are recognized worldwide. The brand focuses on promoting an active lifestyle, performance, and fitness, while offering a wide range of products for various sports and fitness activities. Nike has become one of the most valuable and influential brands in the sports industry, engaging in constant innovation and sustainability initiatives.